Jack of all trades, Ace of one
If you’re looking to pick up more work as a creative freelancer, you might want to start thinking about expanding your skill sets (unless you’re already a connoisseur, of course!).
A copywriter might be asked for social media knowledge, a digital designer could be asked about their business acumen. It literally pays to be well-rounded.
So why don’t we whet your appetite with a few examples of jobs/industries and the types of skills that are good to have in the bag. If you’re on you’re A-game, maybe you’ll even be able to cross off a few skills right now!
- HTML (basic language for creating web pages/applications)
- CSS (style sheet language used for describing the presentation of an HTML document, or other mark-up language)
- CMS (a computer app for the creation/modification of digital content to support multiple users working in a collaborative environment).
Digital Content Designer
- UX / UI (User Experience Design / User Interface Design)
- Adobe Suite (creative software package)
- Sketch (design software)
- Wordpress (website hosting/creating application)
- Square Space (website hosting/building application)
- Wireframing (visual guide/skeletal framework of a website)
- Mobile Design
Social Media Manager
- Excellent writing skills: blogging experience or some training from a creative writing course.
- Digital Marketing (see above).
- Hootsuite (a platform for managing social media).
- Google Analytics / Facebook Analytics (online activity data).
If you’re looking for some quick training, why don’t you start with these relatively cheap but highly recommended website suggestions:
Whether you’re just starting out in a new field, or are looking to broaden your horizon, prospects or business ‘toolbox’; the surest way to becoming a guru master of your craft is by having the most amount of knowledge. Spending your hard-earned cash on yourself is an investment, and will yield more in the long term. So treat yourself, enrol on a course and see what happens!